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DIFM Segment Leads Home Improvement Market as DIY Maintains Strong Presence
The Do-It-for-Me (DIFM) segment continues to dominate the Home Improvement Market, while the Do-It-Yourself (DIY) segment maintains a strong presence reflecting diverse homeowner preferences and project complexity. As per market analysis, DIFM projects represent approximately 54% market share and dominate complex renovation activities . DIY projects account for about 46% market share,...
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