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2026 so far has seen celebrities embracing color blocking and electric brights, with hues reminiscent of the colors in crayon boxes. There has been a lot of chaos with the creative director musical chairs, he That has left us in a place with less clear direction, which I actually find more interesting. He refers to speed, where new products can go from a sketch or idea to on a digital shelf in a matter of days. But what I have learned over the years of scouting new brands is that first does always mean better and at Vogue we love a slow burn, sharing stories of new designers in their second or third season just as much as their first.

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